As the manager of the Lowell Arts gallery as well as the graphic designer for the organization at large, I created numerous sub-branded identities for our various gallery shows. These included annual exhibits like the West Michigan Art Competition and Artist Market, as well as one-off events like Solo Seven. I also created marketing materials for our bi-annual Call for Proposals, which invites artists to submit artwork to our gallery. All of these projects involved considerations for the established Lowell Arts brand standards while still creating fresh, unique visuals.